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About Us

+Added brings you cutting-edge technology solutions that leverage machine learnings to maximize your CTV ad monetization potential.

Our monetization platform is specifically designed for premium CTV publishers and broadcasters.

Gain full control over inventory monetization for VOD and Live TV, empowering publishers to maximize revenue.

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Our DNA

Innovation

We make sure to remain ahead of the game offering innovative tools to maximize the potential of CTV advertising. Our clients gain a competitive advantage in the programmatic advertising marketplace combined with direct advertising deals, to increase overall yields.

Commitment

Our clients are our partners and we are committed to deliver them tools to efficiently manage their advertising, and maximize profitability. We are committed to keep our ecosystem up-to-date with the latest trends and capabilities to scale up efficiently, with minimum errors, and to provide unparalleled services at all times.

Simplicity

Our platform was carefully designed with the customer in mind. Keeping a simple, seamless user experience is what guides us in the system’s interface, the analysis of data, and reporting. We believe that it is our responsibility to distill and serve information that allows our customers to make business-based decisions.

Read

Our DNA

Innovation

We make sure to remain ahead of the game offering innovative tools to maximize the potential of CTV advertising. Our clients gain a competitive advantage in the programmatic advertising marketplace combined with direct advertising deals, to increase overall yields.

Commitment

Our clients are our partners and we are committed to deliver them tools to efficiently manage their advertising, and maximize profitability. We are committed to keep our ecosystem up-to-date with the latest trends and capabilities to scale up efficiently, with minimum errors, and to provide unparalleled services at all times.

Simplicity

Our platform was carefully designed with the customer in mind. Keeping a simple, seamless user experience is what guides us in the system’s interface, the analysis of data, and reporting. We believe that it is our responsibility to distill and serve information that allows our customers to make business-based decisions.

Meet

Our team

Lior Siva

CEO & Co-Founder

Shai Finezilber

CMO & Co-Founder

Tal Melenboim

CTO & Co-Founder

Moshe Cohen

Director & Co-Founder

Nitsan Cohen

COO

Shahar Bador

Software Developer

Keren Pass

Partnership Director